Job Overview
We are seeking a highly motivated Email Marketing & Campaign Contractor to join our dynamic team in a remote capacity. This position plays a pivotal role in shaping our email marketing efforts and enhancing engagement within our global community of high-impact entrepreneurs. You will utilize HubSpot to design compelling email templates, automate workflows, and develop strategies aimed at expanding our newsletter subscriber base.
Key Responsibilities
- Perform an assessment of the existing email marketing strategy to identify areas for enhancement.
- Formulate and execute a revitalized email marketing strategy that emphasizes audience segmentation, automation, and engagement.
- Establish automated workflows to improve communication and lead nurturing processes.
- Create and implement tactics to achieve a 20% increase in newsletter subscriptions during the contract duration.
- Collaborate closely with internal teams to produce engaging content that aligns with audience preferences.
- Conduct A/B testing on various elements such as subject lines, content, and designs to optimize campaign outcomes.
- Plan, implement, and oversee two significant marketing campaigns throughout the contract period, ensuring alignment with business objectives.
- Monitor and analyze campaign performance metrics, focusing on engagement rates, conversions, and overall ROI.
- Generate a comprehensive post-campaign report, providing insights and actionable recommendations for future initiatives.
- Construct a dashboard to track essential email marketing metrics, including open rates and click-through rates.
Required Skills
- Minimum of 2 years' experience in email marketing and campaign management, particularly in project-based or contract roles.
- Proficient in HubSpot for email marketing, workflow automation, and performance tracking.
- Strong analytical skills with the ability to derive actionable insights from data.
- Experience with audience segmentation, A/B testing, and marketing automation techniques.
- Excellent communication and organizational capabilities, with the ability to manage multiple priorities effectively.
Qualifications
- A proven track record in email marketing and campaign management.
- Familiarity with Salesforce CRM, HTML/CSS for minor design modifications, and project management tools such as Notion is advantageous.
- Understanding of graphic design principles and experience with tools like Photoshop, Canva, or Figma is a plus.
- Knowledge of growth hacking strategies and SEO best practices to enhance email campaign performance.
Career Growth Opportunities
This contract role offers the potential for transition into a full-time position based on individual performance and organizational needs, providing a clear pathway for career advancement within our esteemed community.
Company Culture And Values
We champion collaboration, innovation, and a commitment to empowering entrepreneurs. Our organizational culture thrives on entrepreneurial spirit, big thinking, trust-building, and a service-oriented mindset, fostering a global community that embraces diversity and agility.
Compensation And Benefits
- Competitive hourly rate ranging from \(30 to \)40, commensurate with experience.
- Flexible hybrid work model, allowing remote work with in-office collaboration two days per week.
- Opportunity for contract renewal or transition to a full-time role based on performance.
Employment Type: Full-Time
