Social Media Coordinator

Cerbelli Creative • Full-time • New York City Metropolitan Area, US • $62k - $65k / year • 3m ago

JOB DESCRIPTION: SOCIAL MEDIA COORDINATOR FULL-TIME

Are you a creative storyteller with a passion for social media? Cerbelli Creative is currently searching for a talented Social Media Coordinator to join our team and help us take our digital presence to new heights! If you have a knack for crafting engaging content and a love for all things social media, this could be the perfect opportunity for you.

At Cerbelli Creative, our team of Project Managers and Designers are responsible for over 150 live events annually. The Social Media Coordinator will work in conjunction with the Creative and Events Teams, reporting directly to the Senior Graphics & Digital Creative Designer, with oversight coming from the Managing Director.

The Social Media Coordinator at Cerbelli Creative is responsible for working directly with our Senior Graphics & Digital Creative Designer & Creative Team to provide & organize branded content for all Cerbelli Creative brands (Cerbelli Creative, TwoFortyThirty, Michael Cerbelli’s: The Hot List™, etc...). You must be creative and enjoy working within a small, dynamic environment that is fast-paced and demanding.

The ideal individual will have experience in Social Media Management on several social platforms (Instagram, TikTok, Facebook, LinkedIn, etc.) with strong communication & organizational skills, and a keen attention to detail. An understanding of how a strong social media presence, alongside a solid newsletter, helps drive sales back into the business is important. They will also have the ability to think outside of the box & take initiative when collaborating with our Senior Graphics & Digital Creative Designer during the concept stage, as well as work independently in developing engaging content to completion. This is a great opportunity to join a rapidly growing company early!

Most importantly, this role requires a courteous, high-energy individual with a positive attitude, who values teamwork and open communication.

We value hard work, and we want to have fun doing it.

Responsibilities include, but are not limited to:

· Planning, executing, and monitoring our brands’ Social Media strategy to increase brand awareness and outreach.

· Collaborate with the Senior Graphics & Digital Creative Designer to develop social media campaigns that maintain a strong sense of brand identity & consistency.

· Produce compelling social media campaigns to be shared across multiple platforms.

· Assist the Senior Graphics & Digital Creative Designer in capturing content in the Cerbelli office as well as any team outings such as site visits, team social events, etc.

· Assist Creative Manager in capturing on-site content for key events for all Cerbelli Creative brands.

· Utilize social media marketing tools to plan & assess content.

· Responsible for cataloging and organizing event photos and company content for social media use.

· Assist in developing and monitoring email campaigns for Cerbelli Creative audiences.

· Understand trends within the events industry and continuously research to stay ahead.

· Continuously interact with each brand’s followers and other event industry accounts to increase engagement & establish a strong network.

· Analyze running campaigns to track performance.

· Remain on top of the latest social media trends & adapt content accordingly.

· Communicate effectively to all Cerbelli Creative brand teams to ensure relevant content & maintain consistency per brand.

· Researching and relaying new trends or technologies to better support the Senior Graphics & Digital Creative Designer.

Qualifications:

· A MINIMUM of at least 3 years of experience as a Social Media Coordinator, or a similar role, with a portfolio showcasing your creative work.

· Excellent written and verbal communication skills, with the ability to adapt the tone and style to different platforms and target audiences.

· Strong organizational and multitasking abilities, with the flexibility to manage multiple projects and deadlines.

· Basic understanding of marketing analytics and the ability to interpret data to drive content strategy.

· General knowledge of Search Engine Optimization and internet ranking for web content, as well as how search engine optimization principles can be applied for successful social media marketing strategies.

· A passion for storytelling, creativity, and a keen eye for visual aesthetics.

· A self-starter mentality with the ability to work independently and collaborate in a team environment.

· Preferred knowledge of graphic design & typography.

· Solid knowledge of social media trends & strategies.

Technical Skills:

· Navigating, analyzing, and monitoring Social Media Platforms (Instagram, Facebook, TikTok, LinkedIn, Pinterest, etc.)

· Capturing & Editing Still / Short–Form Video Content

· Strongly Preferred Knowledge of Adobe Suite (Knowledge of After Effects is a plus)

· Microsoft Office Applications (Word, PowerPoint, Excel, etc.)

· Email Marketing Platforms (Mailchimp, Sender, etc.)

Pay Frequency:

· Bi-Weekly