Overview
The Power Group is seeking an experienced creative professional to join our Dallas office as a social media supervisor. The social media supervisor is responsible for supporting day-to-day account management and serves as a primary point of contact for a number of Power Clients. The role involves tasks such as strategic social media planning, analyzing data, implementing digital strategies and overseeing social media campaigns. The ideal candidate is able to provide leadership and direction for account team members and clients, while reflecting the company’s core values: Do The Right Thing, Win Together and Create Happiness and Fun.
Requirements
- A bachelor’s degree in marketing, public relations, communications or advertising
- A minimum of 4 years of relevant post-grad experience in social media, digital marketing and/or related fields including, advertising and communications
- Proven experience with Instagram, TikTok, Facebook, LinkedIn and X
- Ability to analyze and capture social media data/metrics and provide strategic recommendations to Power Clients
- Knowledge and expertise of META Ads, LinkedIn Ads and Google Analytics. SEO experience is a plus
- Strong organizational and time management skills
- Excellent written, verbal and oral communications skills
- Strong computer skills; proficient working in Microsoft Office Suite, MailChimp, Canva, Sprout Social or equivalent
- Agency experience is a plus
Responsibilities
- Lead outlining strategy and tactics for client social media plans
- Craft and edit high-quality, creative and error free social media content calendars, social media Ad copy and newsletter content
- Shoot and edit photos/videos, graphics and other creative content for sharing on various social media platforms
- Oversee community management (respond to comments, messages and online reviews)
- Research, follow and understand local and national influencers
- Conduct influencer outreach for strategic social media accounts, secure influencer partnerships for client events/promotions
- Collaborate with PR team to develop cohesive campaign ideas and initiatives
- Monitor and track influencer coverage to include in client quarterly reports
- Provides mentorship, support and coaching to Social Media Specialists, Coordinators, and interns
Power Perks
- Flexible office schedule with partial in-office and work from home days
- Vision, dental and health insurance options
- 401k match program
- Class Studios fitness membership for all employees
- Monthly culture events
