We are seeking a motivated individual with marketing skills to help execute and support the overall marketing strategy of the company. The candidate will be a detail-oriented self-starter that can handle multiple deadlines, and has excellent writing, communication, and organizational skills.
Duties and Responsibilities:
- Maintain and help plan marketing calendars for current and future marketing campaigns.
- Research and develop new content for websites, blogs, social media, newsletters, and email campaigns.
- Write and edit supporting sales materials including emails, presentations, blog posts, and newsletter articles.
- Responsible for all aspects of trade shows logistics.
- Update marketing materials to be used across various media platforms. These include but are not limited to collaterals, presentations, brochures, educational webinars, product sheets, case studies, business cards, web content, newsletter, ads, trade show booths, and sales tools.
- Plan meetings, events, and trade shows by identifying, assembling, and coordinating requirements, establishing contacts, developing schedules and assignments, and coordinating mailing lists.
- Manage webinar support functions.
- Prepare marketing reports by collecting, analyzing, and summarizing data.
- Manage reporting for sales channels including sales pipelines, contract administrations, and sales activities.
- Facilitate internal communication by keeping employees and sales channels updated on marketing efforts and successful projects.
- Manage and execute email marketing campaigns, maintain contact lists, and initiate new ideas.
- Manage multiple projects while being on top of strict deadlines.
- Promote the company and the products through social media.
- Other marketing support activities as needed.
Skills and Competencies
- Content writing.
- Organization.
- Ability to prioritize projects, work within short time frames, and meet deadlines.
- Knowledge of content marketing, SEO, social networking, email marketing, and CRM.
- Strong initiative, follow-through and attention to detail.
- The ability to be an active team player.