The Spirit of the Position:
With the direction of the Senior Director of Business Development and NE Director of Marketing the Marketing Manager role will focus on, but is not limited to, the following areas:
Principal Job Duties:
- Coordinate/attend monthly marketing meetings with field
- Follow-up with deliverables from each manager for each month
- Northeast Monthly Newsletter
- Gather/organize information and material for LAZ’s monthly northeast newsletter
- ECommerce
- Review trends
- Change pricing
- Solicit online customers from other 3rdparty reservations sites to LAZGo
- LAZ App widget and coupon code management
- Marketing materials
- Create flyers and brochures for mass distribution
- Create Businesses validations for partners
- Digital Marketing
- Blast creation
- Campaign management
- Feedback reach out
- Google Ads Management
- Create and manage Google Ads campaigns
- Regional and location specific
- Customer Appreciation Events Coordination
- Customer Service
- Assist customers in their effort to find monthly parking throughout the region
Requirements:
Education:
Bachelor’s Degree or equivalent work experience.
Experience:
- 1-3 years marketing experience preferred.
- Business to Business marketing experience preferred.
- Excellent, Excel, Word, Power Point and General Microsoft Office Applications skills.
Skills:
- Ability to communicate professionally and effectively with all levels of the organization.
- Excellent interpersonal and organizational skills.
- Ability to work in a fast-paced environment.
- Ability to multitask and have multiple assignments with various deadlines.
Physical Demands:
Ability to lift, push and pull at least 10 pounds.
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with qualified disabilities to perform the essential duties/functions.
FLSA Status: Exempt
LAZ Parking is an equal opportunity employer. In all our employment practices, including hiring, we are firmly committed to provide equal employment opportunity (EEO) to all persons, regardless of race, color, religion, sex, national origin, disability, age, genetics, Vietnam era, special disabled, recently separated and other protected veterans, or any other characteristic protected by federal, state or local law. No question in our application process is used for the process of limiting or excluding any applicant's consideration for employment on such grounds.
LAZ Parking participates in E-Verify.
