Role: Marketing Specialist
W2 Contract: 12 Months
Location: Hybrid in Newark, DE
- This position is hybrid, with Tuesday - Thursday being in the office.
- The office is located in Newark, DE.
- The work schedule is Monday - Friday, 8 AM-5 PM.
Overview
Our client is looking for a Marketing Specialist to support the employee newsletter and ad hoc internal communications projects. As the Marketing Specialist, you will be responsible for creating and implementing marketing campaigns. You will work closely with other members of the marketing team, as well as with sales, product development, and other departments to achieve marketing goals.
Responsibilities
- Developing marketing strategies and plans to reach target audiences.
- Creating marketing materials, such as brochures, advertisements, and social media posts.
- Managing digital marketing campaigns, including email, social media, and online advertising.
- Conducting market research to identify trends, competitors, and customer preferences.
- Analyzing marketing data and metrics to evaluate campaign effectiveness.
- Collaborating with other departments to coordinate marketing efforts.
- Planning and attending marketing events, such as trade shows and conferences.
- Monitoring and managing the marketing budget.
- Providing support to sales teams and other departments as needed.
- Keeping abreast of industry trends and best practices in marketing.
Required Skills & Experience
- Bachelor's degree and 1-5 years of marketing experience.
- Experience with graphic design and social media.
- Proficient in MS Office Suite, Canva, SharePoint, and Hubspot.
- Strong writing skills.
- Attention to detail