Digital Media Specialist
Full-Time
Company: Marine Industries Association of South Florida
Fort Lauderdale, FL.
MUST live in South Florida Area
Overview:
We are seeking a skilled Digital Media Specialist to join our team. The Digital Media Specialist will be responsible for creating, implementing, and managing digital media campaigns across various platforms. This role requires a blend of creativity, technical expertise, and analytical skills to effectively engage our target audience and drive results. The ideal candidate will have a passion for digital media, a keen eye for detail, and the ability to thrive in a fast-paced environment.
Key Responsibilities:
- Develop digital media strategies aligned with association’s objectives.
- Collaborate with the team to define campaign goals, target audience, and messaging.
- Create and execute digital media plans encompassing various channels such as social media, email marketing, and website content management.
- Produce engaging multimedia content including graphics, videos, and written copy.
- Optimize content for different digital platforms and formats to maximize reach and engagement.
- Stay abreast of industry trends and best practices to continuously enhance content effectiveness.
- Manage and maintain presence on social media platforms including but not limited to Facebook, Twitter, Instagram, LinkedIn, and TikTok.
- Monitor and respond to audience interactions, comments, and messages in a timely manner.
- Utilize social media management tools to schedule posts, track performance metrics, and analyze data.
- Create promotional graphics, such as event flyers, infographics, ads, etc.
- Assisting with our Salty Jobs video series.
- Creation and management of monthly newsletter.
- Any additional marketing and other duties as assigned.
- Assist with association events and membership engagement.
Qualifications:
- Degree in Marketing, Communications, Digital Media, or related field.
- Proven experience in digital marketing, preferably in a similar role.
- Proficiency in digital media tools and platforms such as Google Analytics, Adobe Creative Suite, and social media management software.
- Strong understanding of digital media principles and best practices.
- Excellent written and verbal communication skills with a keen attention to detail.
- Creative thinker with the ability to generate innovative ideas and solutions.
- Ability to manage multiple projects simultaneously and meet deadlines.
- Strong collaborative skills and ability to work effectively in a team environment.
Benefits:
· Earned time off each pay period.
· Company paid life insurance.
· Company paid health insurance.
· Company paid dental insurance.
· Eye insurance offered- to be paid by the employee.
· 4-day work week – guaranteed to have a 3-day weekend
· Extra time off during certain times of the year at no charge to the employee
· End of year bonus
Send Resumes to: Lori Wheeler, lori@miasf.org (will not review application without a resume)