Digital Media Specialist

Full-Time

Company: Marine Industries Association of South Florida

Fort Lauderdale, FL.

MUST live in South Florida Area

Overview:

We are seeking a skilled Digital Media Specialist to join our team. The Digital Media Specialist will be responsible for creating, implementing, and managing digital media campaigns across various platforms. This role requires a blend of creativity, technical expertise, and analytical skills to effectively engage our target audience and drive results. The ideal candidate will have a passion for digital media, a keen eye for detail, and the ability to thrive in a fast-paced environment.

Key Responsibilities:

- Develop digital media strategies aligned with association’s objectives.

- Collaborate with the team to define campaign goals, target audience, and messaging.

- Create and execute digital media plans encompassing various channels such as social media, email marketing, and website content management.

- Produce engaging multimedia content including graphics, videos, and written copy.

- Optimize content for different digital platforms and formats to maximize reach and engagement.

- Stay abreast of industry trends and best practices to continuously enhance content effectiveness.

- Manage and maintain presence on social media platforms including but not limited to Facebook, Twitter, Instagram, LinkedIn, and TikTok.

- Monitor and respond to audience interactions, comments, and messages in a timely manner.

- Utilize social media management tools to schedule posts, track performance metrics, and analyze data.

- Create promotional graphics, such as event flyers, infographics, ads, etc.

- Assisting with our Salty Jobs video series.

- Creation and management of monthly newsletter.

- Any additional marketing and other duties as assigned.

- Assist with association events and membership engagement.

Qualifications:

- Degree in Marketing, Communications, Digital Media, or related field.

- Proven experience in digital marketing, preferably in a similar role.

- Proficiency in digital media tools and platforms such as Google Analytics, Adobe Creative Suite, and social media management software.

- Strong understanding of digital media principles and best practices.

- Excellent written and verbal communication skills with a keen attention to detail.

- Creative thinker with the ability to generate innovative ideas and solutions.

- Ability to manage multiple projects simultaneously and meet deadlines.

- Strong collaborative skills and ability to work effectively in a team environment.

Benefits:

· Earned time off each pay period.

· Company paid life insurance.

· Company paid health insurance.

· Company paid dental insurance.

· Eye insurance offered- to be paid by the employee.

· 4-day work week – guaranteed to have a 3-day weekend

· Extra time off during certain times of the year at no charge to the employee

· End of year bonus

Send Resumes to: Lori Wheeler, lori@miasf.org (will not review application without a resume)

Marine Industries Association of South Florida

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Digital Media Specialist