Please send resume in WORD format should you be interested in the following Marketing Technology Coordinator position located Los Angeles (Century City). This is a full-time, direct-hire position with a salary between $60-$67K plus awesome benefits. If you’re not interested, please pass along to your colleagues as we do pay referral fees.

Title: Marketing Technology Coordinator

Location: Los Angeles (Century City)

Compensation: $60-$67K

Work Environment: Hybrid - Tuesday, Wednesday, Thursday in office

Key Responsibilities

Web Content Posting and Curation
Update content on external website and intranet daily
Post press coverage, Firm news, articles, events, bios, job opportunities and awards, and update practice pages in a timely manner
Assist with web development, including building templated pages and brainstorming creative solutions for sharing and curating content
Generate website analytics, and create data reports with actionable insights
Maintain Word and PDF versions of updated marketing materials
Resize and catalog images in media library; ensure consistency and brand compliance with image usage for internal and external platforms

Email Marketing

Work with email marketing program (Pardot) to create newsletters, webinar invitations, and internal and external announcements
Format newsletters, obtain approvals, export mailing lists and schedule distributions
Analyze and report on newsletter readership statistics
Manage subscribers and bounced emails, updating opt-ins and opt-outs in CRM database
Work with events team to coordinate and implement technological components of webinar invitations and other event campaigns

CRM and Database Steward

Proactively update contacts database (Salesforce) by categorizing and filtering contacts, importing and exporting lists, and maintaining general data hygiene
Generate mailing lists and run reports and searches on an as-needed basis
Generate and review scheduled database audits to ensure quality and accuracy of reportable data
Leverage additional data enrichment tools to consistently and methodically keep contacts up to date
Meticulously research, correct and enter new contact data; resolve duplicates and bounce backs
Work with lateral hires to add contacts to mailing lists; send announcements
Document data-related processes and procedures for reference and other knowledge-based training
Input and ensure accuracy of matters for the firm’s Experience Management system

Technology

Liaise with internal technology department to develop and test system enhancements related to marketing technology
Collaborate with the technology department and outside vendors on software hosting and upgrades
Support the marketing team by troubleshooting any technology questions regarding the website, email marketing, proposal tools and database needs
Troubleshoot and resolve issues related to integration and system performance

AMS Staffing Inc.

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