Social Media & Canva Expert (Content + Community Manager)

Job Title: Social Media & Canva Expert (Content + Community Manager)

Location: Orange County, CA

Position Type: Full-Time Contractor

About Us:

We’re a top-ranking true crime podcast and YouTube channel with a dedicated audience and a rapidly growing brand. Our mission is to tell compelling, respectful stories with a strong focus on community and authenticity. We’re looking for a creative, highly organized, and strategic Social Media & Canva Expert to take our fan engagement, brand presence, and content strategy to the next level.

What You’ll Do:

1. Fan Engagement & Community Management

• Interact with followers across all platforms (Instagram, TikTok, YouTube, Facebook, etc.) by replying to comments and DMs in brand voice.

• Post interactive and engaging IG stories to drive audience participation (polls, Q&As, sliders, etc.).

• Proactively reach out to followers and fans to gather feedback and ideas on content they’d love to see.

• Serve as a bridge between the brand and the community, fostering genuine fan connection.

2. Content Strategy & Execution

• Develop and maintain a monthly social media calendar for all platforms that aligns with episode releases, lifestyle content, and milestone dates.

• Strategize and post engaging story content to coincide with new podcast and YouTube episode drops, always including direct links.

• Create content that entices clicks and drives traffic; no boring static images; we want movement, curiosity, and creativity.

• Identify viral trends and determine how to adapt them to our true crime and lifestyle verticals.

• Ideate and pitch new content formats for reels, shorts, carousels, and stories.

3. Graphic Design & Visual Content

• Design high-quality graphics using Canva Pro, aligned with our brand kit, for use across:

• Stories

• Reels

• Newsletter headers

• Giveaways

• Merch drops

• Short form cover photos

• Ensure all visuals are not only branded but scroll-stopping and engaging.

4. Behind-the-Scenes Content Capture

• Be present (physically) during filming days, guest episodes, or day-to-day office operations to capture behind-the-scenes content for stories.

• Turn BTS content into shareable short-form video content for Reels, TikToks, and YouTube Shorts.

5. Analytics, Planning & Goal-Setting

• Track and report on key performance metrics (engagement, traffic, click-throughs, etc.).

• Set measurable growth and engagement goals, and optimize content strategy based on performance.

• Constantly test, evaluate, and adapt content based on insights.

• Present monthly social reports and content calendar drafts to the team.

What We’re Looking For:

• Proven experience managing social media for a brand, podcast, or content creator.

• Canva Pro expert with a strong portfolio of graphic content.

• Highly proficient in CapCut or similar video editing software.

• Experience creating and executing social media strategies with real, measurable results.

• In-depth knowledge of Instagram, YouTube, and TikTok algorithms and best practices.

• A creative eye and high attention to detail when it comes to branding and design.

• Obsessed with trends and knows how to creatively adapt them.

• Organized, a planner by nature, and thrives in a fast-paced environment.

• Bonus if you have experience or interest in the true crime space or storytelling brands.

To Apply:

In order to be considered, you must  submit your resume, along with 2-3 samples of social graphics you’ve designed, and links to any accounts you’ve previously managed. If you’ve worked on short-form video content (Reels/TikToks), include those too!