This position is highly engaged with the membership via social channels, apps, and public-facing domains. This person brings the fun to every interaction while growing engagement rates and following. This person will also drive the creativity of the marketing team through fun and SWACU-branded content, to be shared on SWACU’s internal and external channels. We’re looking for a big thinker who can brainstorm ideas and run with them.

Find out if this opportunity is a good fit by reading all of the information that follows below.Main DutiesSocial Media Management

Develop and organize schedules to ensure all department needs are metMonitor and respond to comments and direct messages daily including all social media channels, SWACU app reviews, and Google MyBusiness reviews and messagesWork closely with departments when member feedback is givenAvid YouTube, LinkedIn, and Instagram userResponsible for staying up to date on trends in order to maximize member engagementFamiliar with Hootsuite or similar social scheduling websitesIdentify engagement analytics and reportingUtilize Viva Engage for internal engagement and culture developmentCultivate engagement with our followers and social media usersGrow our online brand through multi-platform campaignsPaid Advertising

Knowledgeable with paid advertising, SEO, channel optimizations, A/B testing, and gaming/lottery rulesContent Creation/Graphic Design

Have a clear understanding of credit unions and align tone and brand to culture preferredGeneral photography and videography knowledge, transitions, lighting, and editing preferredDesign high-quality, branded content that accurately portrays who we are and our membershipComfortable using design software such as Adobe Illustrator, Canva, Photoshop, and other editing softwareExcellent writing, spelling, editing, proofing, and grammar skillsPreferred experience with Canva, Exclaimer, Hootsuite, Documatix, AdqueCollaborate cohesively with the marketing team and other departmentsBring new innovative ideas to the creative tableBlog/Newsletter/Social Posts Using a set marketing schedule, working directly with the VP of Marketing, marketing team, and an external designer to create copy for newsletters, monthly email updates, marketing campaigns, and other communications through email marketing, direct mail marketing, print advertising, social media channels, and the Credit Union website.Bachelor’s degree in Marketing, Business Management, Journalism, or Advertising/Public Relations and 2 years of experience in social media marketing requiredStrong portfolio and engagement analyticsDemonstrated abilities with Adobe products, HTML, CRM, Excel, and other Microsoft productsDemonstrated working knowledge of social analytics requiredAdept at understanding ever-changing digital trends and new technologiesFamiliarity with online banking trends and applications in the financial space is a plusStrong communication skills including written, verbal, and listeningMust be able to engage in problem-solving and help identify and solve potential issuesAbility to handle multiple projects and prioritizeEffective time managementStrong attention to detailAll qualified candidates must pass a credit and background checkSWACU is proud to offer our people a career-oriented, professional growth environment that combines providing our members with first-in-class service while having lots of fun at the same time!Our employees also enjoy awesome benefits that include:FREE health insuranceFREE vision insuranceFREE life insuranceFREE short-term and long-term disabilityFREE employee checking accountPaid Time Off up to 3 weeks per year13 Paid Holidays (2 ½ weeks of more paid time off!)Flexible Spending Accounts401(k) plans with employer matchCompany-funded retirement pension planCasual dress code, every dayOngoing training through classroom and online formatsEmployee recognition programsEmployee committees that promote culture, fun, and wellnessMonthly company-wide activities for our employees, like Baseball Day, Chocolate Chip Day, Summer Luau, Say Something Nice Day, Biggest Loser, and a Step ChallengeSchedule:8:00-5:00 pm M-F. This is an in-office position.Work Location:Company Overview:Southwest Airlines Federal Credit Union provides a complete array of financial services for all employees and families of Southwest Airlines and over 200 more companies across the United States. Since our inception, we have continued to maintain a rapid pace of growth throughout our four branches in TX and AZ! We now serve over 50,000 members nationwide and we’re still growing! Our members enjoy the most elite financial services and the best member service around! Learn more about us on our

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https://www.swacu.org/connect/careers.html.

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Southwest Airlines Federal Credit Union

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Marketing Associate