Job Details

Level

Experienced

Job Location

GEORGE STREET - YORK, PA

Position Type

Full Time

Travel Percentage

Up to 20%

Description

Family First Health is seeking a Marketing Manager for our organization. As a qualified Marketing Manager candidate for Family First Health, you should have a positive and outgoing personality, excellent customer service skills, and strong organizational skills.

This position is more than just a job, it’s an opportunity to learn and grow with a terrific team. We’re dedicated to offering trustworthy service and care. The Marketing Manager position will play a large role in that. If this sounds a like a good fit, we would love to hear from you.

Essential Duties And Responsibilities

Produces an annual marketing plan and budget with input from stakeholders- inclusive of staff and patients, ensuring alignment with our contracted marketing firm plans
Monitor and analyze the performance of marketing initiatives, using metrics such as ROI, patient engagement, and staff engagement to optimize campaigns
Acts as project manager for marketing projects led by our contracted marketing firm (materials production, visibility and campaigns)
Ensures current organizational information is on the website and online platforms
Stays abreast of new marketing trends and opportunities
Handles media outreach for general promotional opportunities, coordinates internal media requests
Routinely creates content and manages social media (Facebook, LinkedIn, Instagram and YouTube, etc.), finding opportunities to engage patients and staff in celebrating our impact
Facilitates timely social media posts, working closely with internal teams, such as the clinical teams, to create campaigns that engage patients, healthcare providers and employees
Develops brand ambassadors for the organization
Recruitment and oversight of a regular group of marketing department interns to support the annual marketing plan, through connections with local schools
Supports director as primary staff for the coordination of outreach/community events and maintains yearly outreach calendar. Effectively represents FFH at community events to relevant stakeholders and community groups to increase awareness, referrals, and contributions.
Designs and produces materials for all print and online communication vehicles, including, but not limited to the following: Newsletter; brochures, annual report; various fundraising and donor materials; event invitations; social media; and print and electronic media ads.

Knowledge/Skills/Abilities

Bachelor’s degree in marketing, communication, business or a related field, or equivalent combination of education and experience.
3+ years of marketing experience, preferably in the healthcare industry, with demonstrated success running marketing campaigns for a nonprofit organization or consumer brand.
Adequate knowledge of supporter, advocate, and donor pipelines.
Ability to think creatively and strategically in order to develop and execute marketing strategy.
Excellent written communication skills.
Experience with digital platforms to include Facebook, LinkedIn, Instagram, Youtube, etc. Previous experience utilizing related content management systems/tools such as Hootsuite, etc.
Understanding and commitment to diversity, equity, and inclusion with a desire to help continue to integrate DEI both internally and externally within FFH’s reach.
Excellent organizational skills with the ability to multitask and effectively prioritize to meet deadlines in a fast-paced environment.
Strong commitment to diversity, equity, and inclusion. The manager will demonstrate a genuine interest in cultivating a more diverse, inclusive, and equitable workplace by executing refined marketing organizational, and campaign planning strategies while engaging in ongoing personal learning.
Knowledge of computer software applications (Microsoft Office Applications, others) and ability to operate general office equipment.
Knowledge of grammar, spelling, and punctuation as it relates to correspondence necessary to perform essential job functions
Knowledge of basic arithmetic to make calculations, balance and reconcile figures necessary to perform essential job functions
Excellent customer service skills, and the ability to communicate well and in a caring and supportive manner with individuals of all backgrounds.
Ability to critically think which means the ability to think clearly and rationally about what to do or what to believe; understand logical connections between ideas; and identify, construct, and evaluate arguments
Ability to work independently and within a multidisciplinary team
Ability to work in, and respond appropriately to a demanding environment including crisis situations
Ability to appropriately handle sensitive and confidential information
Ability to establish and maintain effective working relationships with patients, employees, volunteers, and the public
Ability to be organized, proactive in follow-up and follow-through, and to juggle multiple competing tasks
Ability to adhere to all Family First Health’s policies, processes, and procedures, especially, Code of Conduct, Workplace Conduct, and the Remote/Telework Policy if indicated eligible to work remotely or telework.
Ability to articulate and advocate Family First Health’s mission and values

Benefits

Attention to work-life balance
3 Weeks of Accrued Paid Vacation per year
9 Days of Accrued Paid Sick Leave Time per year
4 Personal Days per year
No Late Evenings or Weekend Hours
Paid Time Off on Holidays
Health, Dental, & Vision Insurance Plans
Short/Long Term Disability and Life Insurance
403(b) Retirement Plan
Tuition Reimbursement Opportunities
Opportunity for growth and advancement
And More!

COVID-19 Vaccination Requirement: Where permitted by applicable law, candidates must have received or be willing to receive the COVID-19 vaccine by date of hire to be considered. The Company will provide reasonable accommodations to qualified employees with disabilities or for a sincerely held religious belief, practice, or observance

Family First Health

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