Company Description

Family, Career and Community Leaders of America (FCCLA) is a nonprofit national career and technical student organization that focuses on Family and Consumer Sciences education for young individuals in public and private schools through grade 12. With a mission to promote personal growth and leadership development, FCCLA members address important personal, work, and societal issues. With over 240,000 members and 4,797 chapters across the nation, FCCLA has been making a difference in families, careers, and communities since 1945.

Role Description

This is a full-time hybrid role for a Communications Coordinator based in Herndon, VA with flexibility for some remote work. The Communications Coordinator will be responsible for tasks such as writing and distributing press releases, managing communication strategies, handling media relations, and other related responsibilities.

Qualifications

Experience and skills: One to three (1-3) years of experience in all facets of administrative support with a strong emphasis on writing
Tech-savvy with intermediate to advanced skills in MS Office applications, database and presentation software, social media management, and general website knowledge
Possesses the technical knowledge and skills to perform responsibilities effectively, including proficiency in graphic design software such as Canva or Adobe Creative Suite for creating basic social media graphics or images
Demonstrates strong interpersonal skills, manages conflict effectively, and consistently attains attention to detail and accuracy
Experienced in managing expectations and multiple project timelines and working within a collaborative team environment
Demonstrated ability to master new applications quickly and analyze social media metrics
Strong research skills for media coverage and industry trends and the ability to engage and collaborate with diverse teams and stakeholders

Responsibilities

The Communications Coordinator supports the Communications Manager in executing FCCLA’s social media and digital strategy, ensuring effective communication across platforms
This role requires flexibility for both in-person and remote work, with occasional travel
Create, schedule, publish, and monitor content across various social media platforms (i.e., Facebook, Instagram, YouTube, LinkedIn)
Monitor and respond to social media inquiries
Research media coverage and industry trends and promote FCCLA events, occurrences, and accolades through social media
Engage the National Executive Council and implement their outreach and social media goals for the school year
Analyze social media metrics and report on monthly performance
Write various content to support all departments and marketing efforts, including newsletters, website copy, brochures, press releases, and other collateral
Create, plan, and develop FCCLA’s newsletter schedule: Fast Facts, Member Minute, State Adviser Update, Special Edition Newsletters, and departmental newsletters
Support the Communications Manager in creating concepts and designs for print and digital media, including brochures, websites, social media graphics, email campaigns, and more, in accordance with the FCCLA branding strategy
Modify, revise, and maintain images, graphics, and copy on the FCCLA website
Manage all FCCLA website edits with assistance from the Communications Manager
Manage the input of data for the mobile app for conferences throughout the year
Support the Communications Manager in developing and implementing a communications strategy designed to further company objectives
Assist with the development and promotion of the Marketing Strategy Calendar and FCCLA Week
Assist in maintaining the project timelines on Communications projects
Assist with organizing and packing supplies for shipment to conferences
Manage incoming emails, answer in-person and telephone inquiries from customers and prospects, and advise them on the most effective and efficient ways to fulfill their requests
Consistently demonstrates positive customer service and works collaboratively with other staff and teams
Able to set priorities for routine work and demonstrates initiative in maintaining a regular workload while assisting others as time permits
Able to develop and implement basic process improvements for various routines and systems
Demonstrates excellent business writing skills, edits documents for errors, grammar, and content, and writes business correspondence and other documents clearly and professionally
Employees are expected to perform any other duties or tasks, which are assigned

Family, Career and Community Leaders of America

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Communications Coordinator